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American Halal is proud to announce its new line of Saffron Road Halal entrees, broths, and simmer sauces, now available in the freezer case at select grocery stores in the US, including Whole Foods Market. Saffron Road¹s products consist of all natural Halal certified foods which are sustainably farmed, in keeping with Saffron Road¹s tayeeb values. All of our livestock are zabihah slaughtered using classical Halal methods which we believe are more pristine and true to the original intent of Halal tradition. Our livestock are humanely raised, fed only 100% vegetarian feed and never ever fed antibiotics or given growth hormones.

Frozen Entrées


Simmer Sauces

Chicken Nuggets

Crunchy Chickpeas


Hors D'Oeuvres

Dessert Mini Tarts

American Halal seeks a socially conscious ethic and green operating practices within our company. Our desire is to usher in a higher gold standard as the healthiest and most authentic food alternative for Muslim and non-Muslim consumers alike. Try our delicious Saffron Road entrees today! Saffron Road Halal Cuisine is certified Halal by the Islamic Food and Nutrition Council of America.

If you have a moment, please let us know what you think about Saffron Road and eating Halal. We'll use this information to help improve our products and be more responsive to our customers.
Purchasing Saffron Road

Have you purchased Saffron Road products in the past?  Yes   No 

If so, which Saffron Road product did you buy?
Chicken Tikka Masala Lamb Saag
Lamb Vindaloo Chicken Biryani

If so, who were you buying Saffron Road for?
Myself My family
My Muslim friends My friends who are not Muslim

If not, why not?
No Whole Foods Market near me Was not aware of Saffron Road
Price is too high Not available in store
Do not prefer cuisines available

If so, how was the experience?
Chicken Tikka Masala
Lamb Saag
Lamb Vindaloo
Chicken Biryani

Where did you first hear about Saffron Road?   Through    Saw it in the store    Facebook post     Twitter feed    Word of mouth    At my mosque

Have you told anyone you know (outside of your household) about Saffron Road?   Yes    I plan to    No
Buying halal products

Would you change the store you shop at for other needs if Saffron Road or similar halal products were available?   Definitely    Probably    Maybe    Likely not    No

Do you plan to purchase Saffron Road products in the future?  Yes   No 

If so, how often do you plan to purchase and consume Saffron Road?   Weekly or more    7-12 times yearly    2-6 times yearly    Rarely/on holidays
Shopping habits

Where do you normally do your grocery shopping?

How much do you spend per grocery store visit, on average?
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